Mighty Bite looks, smells, sounds, feels, tastes, and actually swims like a wounded bait fish. It works for all predatory fish! Every predatory fish craves an easy meal, and nothing is easier than a wounded bait fish. Mighty Bite is the future for fishing. No other fishing lure is as effective. The only PROVEN 5-Sense Fishing Lure.
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As Seen on TV Web Store 
I’m not sure if this is the only “5-sense” lure as they claim, but it certainly is a great lure (at least for what I use it for, which is just some local fresh-water lake fishing…mostly pike and crappie). You used to only be able to get it on the main tv-ad site but it’s around now.
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